# Meta Ads

Domain: [Digital Growth](https://bedreweb.com/services/digital-growth) · Page: https://bedreweb.com/services/digital-growth/meta-ads

Meta Ads management for Facebook and Instagram that reaches the right audiences, tests creative and measures real enquiries.

## What it is
Meta's platforms let you reach people by interest, location and behaviour, which is useful for awareness and for generating leads. Success depends on creative, audience and a clear next step for the viewer.

We structure campaigns around goals such as leads or sales, test a range of creative, and use the Meta pixel and conversion tracking so results are measured, not assumed.

## What is included
- **Objective and audience planning**: Who to reach and what you want them to do.
- **Campaign setup**: Structure, budgets and placements.
- **Creative direction**: Image, video and copy tested against each other.
- **Lead forms and landing pages**: Capturing enquiries smoothly.
- **Tracking**: Pixel and conversion events configured.
- **Optimisation and reporting**: Ongoing review of cost and quality.

## Outcomes
- **Reach beyond search**: Find people before they start searching.
- **Creative learning**: See which messages resonate.
- **Direct lead capture**: Forms inside the platform or on your site.

## Good fit if
- Your customers are active on Facebook or Instagram.
- You need to build awareness and leads.
- You have visual products or stories.

## FAQ
**Facebook or Instagram?**
Campaigns can run on both. Placement is tested for each goal.

**Do you create the ad creative?**
Creative can be produced by us or supplied by you.

**How do you measure results?**
Through conversion tracking and, where possible, matching leads to CRM outcomes.

## How Bedre delivers
1. **Discover**: Workshops and stakeholder interviews to define goals and constraints.
2. **Assess**: Current-state review of systems, data, security and spend.
3. **Architect**: Target design, integration map and phased plan with owners.
4. **Implement**: Build in short releases with demos, tests and staging sign-off.
5. **Optimize**: Measure against agreed KPIs and tune performance and cost.
6. **Manage**: Monitoring, support and a monthly review with an account manager.

## Pricing and next step
Bedre does not publish prices. A consultant agrees scope and price in a written quote after discovery.
Contact: https://bedreweb.com/contact?topic=Meta%20Ads